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Originally sent October 16, 2026

Viral AI feature, one very public mistake

Today's warm-up: When Good AI Goes Bad (Senior PM · Stakeholder Management)

Your generative AI article summarizer went viral — engagement up 15%. Then it produced a factually wrong summary, a major tech publication picked it up, and now executives are asking questions.

PR wants the feature disabled until it's “100% perfect.” The ML lead says perfection is impossible — and turning it off starves the model of the data it needs to improve. The VP Product needs a plan that protects the brand without killing a breakout innovation.

Kill it, guardrail it, or ride out the news cycle? 0.5% wrong never felt so expensive.

Make your call

— Quinn